Role: Sub-consultant to PacTen Partners
Size: 75,000 SF (two-stories) on 7 acres
Completed: 2009

A 7-acre parcel that fronts Interstate 5 and neighbors the Carlsbad Premium Outlets became home to this two-story, 75,000 square foot retail center. The California Spanish architecture features curved arches, columns, fountains, flowering gardens and courtyards. These details inspire the signage program, which is expressed in graceful curves, contemporary colors, and distinctive materials. Pole-mounted signs lend a provincial quality, and reinforce the overall site wayfinding program. SKA also developed signage design criteria to articulate guidelines and expectations for tenant storefront and entryway signage in keeping with the project’s overall design intent.